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A mother holding her child up to watch an elephant at a zoo Attractions & venues

Attraction memberships and annual passes that hold up at the gate

A membership scheme lives or dies on rules the gate can check: who the card covers, how often they come, the guests they bring, the days it is not valid. How to design the plan, run the card's life, admit members on a busy day and renew them, with a family pass worked through.

The iTravel team 8 min read

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