iTravel journal
How DMCs, tour operators and agencies put their inventory, their agents and their money in one place — written by the people building it.
Travel marketing
Thirty-six Instagram post ideas for a travel agency, grouped by the five jobs a post can do: inspire, prove, offer, inform and greet. When to use each, how often, what each one needs, and a sample fortnight you can copy.
The iTravel team 9 min read
Travel marketing
Long weekends sell short breaks, but only to the market whose holiday it is and only if the offer is out early. How to find each market's long weekends, when to post, the shape of the offer, and a worked six-week plan.
The iTravel team 8 min read
Attractions & venues
A gift card is money a visitor will spend months from now, in parts, online and at the desk. How to sell them, keep every balance as a ledger, take part of a card at checkout, choose an expiry within the law where you sell, and handle refunds, with one card followed from sale to empty.
The iTravel team 8 min read
Attractions & venues
A combo sells two or more venues for one price, yet each gate must check its own part and each venue must see its own money. How combos hold places all or nothing, move and cancel as one, and keep each part's share, and when a pass with inclusions is the better tool.
The iTravel team 7 min read
Attractions & venues
A membership scheme lives or dies on rules the gate can check: who the card covers, how often they come, the guests they bring, the days it is not valid. How to design the plan, run the card's life, admit members on a busy day and renew them, with a family pass worked through.
The iTravel team 8 min read
Attractions & venues
A weather closure policy is written before the storm: who decides, what closes, how every ticket holder hears, and whether they get a new date, a refund or credit. What the software must do on the day, and a storm afternoon worked through.
The iTravel team 8 min read
Attractions & venues
Renting kayaks, bikes or paddleboards by the hour is a capacity problem disguised as a price list. How to model items and lengths, why every slot a hire covers must be held, deposits and late fees at the desk, and the board of what is out.
The iTravel team 8 min read
Attractions & venues
A waiver is your terms, signed by each person before they take part and checked at the gate. Where to collect signatures, how minors and guardians work, what the gate refuses, and how long to keep a signature without breaking an erasure request.
The iTravel team 9 min read
Attractions & venues
Timed entry is two numbers, not one: how many people the building holds at once and how long a visit lasts. How to turn them into places per slot, what a slot holds while a guest pays, where members and groups fit, and a worked example.
The iTravel team 8 min read
Field notes
Written for people running a travel business — net rates, sub-agent credit, contracted inventory, and what actually moves bookings. No sequences, no drip, unsubscribe in one click.
